Your Expertise, Scaled: Online Courses, Creative Direction, & Strategy for Lifestyle Brands
Imagine turning your one-on-one expertise into an evergreen resource that grows your revenue and your audience. Whether you're a stylist with more clients than hours in the day, a chef eager to share your signature recipes, or a wellness expert looking to inspire beyond your local reach, I will bring your vision to life through strategic brand development, creative direction, engaging courses and guides, and optimized digital experiences.
Work With Me
Brand Strategy & Execution
Clarity Meets Action: Building Brands That Resonate
Struggling to define your brand or execute on your vision? I’ll help you clarify your goals, refine your messaging, and create a step-by-step strategy to connect deeply with your audience and scale with intention. Together, we’ll craft a roadmap that translates your big ideas into actionable steps, driving meaningful growth for your brand.
What You’ll Get:
A 90-minute audit session to uncover your brand’s unique voice, audience, and goals.
A detailed action plan with content ideas, marketing strategies, and key deliverables.
Tactical support to bring your vision to life, from campaign execution to digital upgrades.
Desired Outcomes:
Enhanced customer loyalty through thoughtful engagement strategies.
Streamlined brand messaging that resonates across all platforms.
Let’s turn your ideas into impact.
Online Courses + Guides
What You’ll Get:
Concept development for a course or guide tailored to your brand’s strengths.
Engaging, well-designed content built for platforms like Thinkific, Kajabi, Squarespace or Shopify.
Marketing strategies to maximize your reach and revenue potential.
Are time constraints limiting your ability to grow? Let’s turn your expertise into scalable courses and guides that educate, inspire, and generate revenue. I specialize in crafting polished, actionable content that empowers your audience while freeing up your time to focus on what you do best.
Scale Your Expertise with Content
Desired Outcomes:
A passive income stream through evergreen content.
Increased authority and engagement with your audience.
Ready to scale your expertise?
Creative Direction
Where Vision Becomes Reality
Your brand’s visuals should tell a story—one that inspires and connects. Whether you’re launching a new product, planning a campaign, or refreshing your identity, I’ll bring your creative ideas to life with stunning visuals and trend-forward direction. From mood boards to execution oversight, I’ll ensure every detail reflects your brand’s essence.
What You’ll Get:
Tailored mood boards and creative concepts aligned with your goals.
Art direction for photoshoots, campaigns, or product launches.
Coordination with designers and stylists to deliver consistent, elevated visuals.
Desired Outcomes:
A visually cohesive brand identity that builds recognition and trust.
High-impact campaigns that drive engagement and sales.
Let’s get creative.
Digital Presence
What You’ll Get:
Website audits and redesigns to enhance user experience and optimize for conversions.
Social media strategies tailored to boost visibility and engagement.
SEO-friendly Pinterest strategies to drive traffic and amplify brand reach.
Your online presence is your brand’s storefront—it should be intuitive, engaging, and unforgettable. From website redesigns to Pinterest optimization, I’ll help you create a digital ecosystem that attracts, converts, and retains your ideal customers.
Digital Experiences That Convert
Desired Outcomes:
Higher website traffic and customer retention.
A seamless customer journey that builds trust and drives sales.
It’s time to elevate your online presence.
Not sure what best suits your business, or interested in a custom package?